Digital Media Buyer
LOCATION – Columbia, MO
Job Description
Bucket Agency is a fast-growing, results-driven marketing firm with offices in Columbia, Missouri, and Des Moines, Iowa. We are currently seeking a Digital Media Buyer who thrives in a fast-paced, collaborative environment and is passionate about using digital strategy to make an impact. In this role, you’ll strategize, plan, execute, and optimize paid media campaigns across multiple platforms while collaborating with clients and internal teams to present campaign insights, recommendations, and performance updates.
This is a dynamic role suited for someone who is analytical, detail-oriented, creative, and confident in presenting ideas and performance outcomes. You’ll work across a variety of industries and verticals, offering fresh opportunities to grow and stretch your skills.
Key Responsibilities
• Develop full-funnel digital media plans and execute paid campaigns across platforms, including search, display, video, programmatic, audio, and social.
• Present campaign strategies and performance updates directly to internal teams and client stakeholders.
• Work across multiple industries, adjusting media strategies based on specific client goals and audience behaviors.
• Collaborate with Media Planners and Account Managers to craft strategic recommendations that drive measurable results.
• Accurately forecast budgets, reach, and impressions based on campaign objectives and platform data.
• Monitor, optimize, and report on campaign performance daily to ensure goals are being met or exceeded.
• Analyze media performance data and provide actionable insights to inform future strategy.
• Research current industry benchmarks, best practices, and platform innovations to keep campaigns ahead of the curve.
• Contribute to new business pitches and integrated media planning efforts.
What We’re Looking For
1-3 years of experience in paid media campaign planning, execution, optimization, and reporting.
Experience presenting media strategies and performance insights in both internal and client-facing settings.
Demonstrate knowledge of Google Ads, Meta Ads Manager, and other paid social an online media management platforms.
Google Ads Certifications preferred.
Experience with GA4, Tag Manager, and Search Console a plus.
Solid understanding of KPIs, media attribution, and performance metrics.
Excellent verbal and written communication skills.
High level of organization and time management with strong attention to detail.
Proficiency with Microsoft Office (especially Excel and PowerPoint).
A collaborative mindset and a passion for learning, adapting, and growing in the ever-changing digital space.
What You’ll Get at Bucket
We believe that great work starts with a great work environment. Here’s what you can expect when you join our team:
Flexible time-off policy – take the time you need to recharge and reset
14 paid holidays throughout the year
Comprehensive health, dental, and vision insurance plans
Company-paid long-term disability and life insurance for added peace of mind
Flexible Spending Accounts (FSA) for both medical and dependent care
401(k) retirement plan with employer match to invest in your future
A collaborative and supportive culture that values curiosity, integrity, adaptability, and innovation