Digital Media Specialist

LOCATION – Columbia, Mo | Des Moines, IA

Job Description

Bucket Agency is a fast-growing marketing firm with offices in Columbia, Missouri and Des Moines, Iowa. We seek a Digital Media Specialist to strategize, develop, execute and optimize campaigns across multiple paid digital media platforms. The ideal candidate is analytical, extremely self-motivated, detail-oriented, and is a creative thinker. You must have a positive attitude and a passion for the digital marketing landscape.

We are a team constantly committed to delivering results-driven marketing services to our clients. If you are looking to work in a fun, exciting and fast paced environment where employees work collaboratively as a team and strive for excellence, then we encourage you to apply!

Primary Duties & Responsibilities

  • Develop and execute campaigns across search, display, programmatic audio and video, and social media platforms

  • Operate effectively as an individual and as part of the marketing team

  • Meet expectations and deliverables on time and in high quality

  • Conduct thorough online research for local and national industry benchmarks

  • Effectively develop strategic proposals and paid media recommendations

  • Accurately project budgets and audience levels within digital and social media platforms

  • Plan, build and implement campaigns

  • Optimize and manage campaigns daily

  • Interpret, report and make recommendations based on campaign data

  • Analyze data and communicate relevant points about a client’s digital strategy and performance to the Account Manager

  • Work with the Media Director and Account Manager to identify key areas of improvement for clients

  • Stay current with industry best practices and technologies

Desired Skills & Experience

  • Passion for digital media and proficiency in buying on major media platforms

  • Self-motivated, self-initiated professional with a personal commitment to learning and excellence

  • Detail-oriented with strong organizational and time management skills

  • Strong critical and creative thinking skills

  • Ability to successfully organize, prioritize and manage multiple tasks in a deadline-driven environment

  • Ability to listen, adapt and incorporate feedback

  • Strong written and verbal communication skills

  • Solid understanding of analytics and various measurement approaches

  • Knowledge of Google marketing platforms, including Google Analytics, Search Console and Tag Manager

  • Advanced proficiency with Microsoft Office suite products such as Excel, Word and PowerPoint

  • Works well in both large team environments and independently

  • Demonstrates analytical and problem-solving skills

  • Ability to appreciate and contribute to a work environment that values integrity, adaptability, reliability, excellence and a commitment to learning

Work Experience Required

  • 2-5 years of experience in paid media campaign planning, execution and management

  • Demonstrated knowledge of Google Ads, Facebook/Instagram Ads Manager, and other online and social paid media management platforms

  • Google Ads Certifications

  • Experience with Google Tag Manager and Google Analytics is a plus

Benefits

  • Flex time off plan

  • Health, dental and vision plans

  • Company paid long term disability

  • Company paid life insurance

  • Flex plan available for medical and dependent care

  • Simple IRA retirement plan with matching fund

Please send resumes and salary requirements to erin@bucketagency.com